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July 17, 2025

Profile: Elena Rossini, pioneering Italian filmmaker charting a path away from big tech.

Nicol Wistreich

Self-declared ‘geriatric millennial’ Elena Rossini (@_elena) isn’t content to just make documentaries, self-distribute and market them thru a web of nicely designed sites – she’s pioneering in her use of tech away, and at home on the ‘Fediverse’ – the decentralised alternative to Big Tech, which her next film looks at.

Sys admin? Filmmaker? Campaigner?

Self-declared ‘geriatric millennial’ Elena Rossini (@_elena) isn’t content to just make documentaries, self-distribute and market them thru a web of nicely designed sites – she’s pioneering in her use of tech away, and at home on the ‘Fediverse’ – the decentralised alternative to Big Tech, which her next film looks at.

Poster for the Illusionists

The Illusionists

Sex sells. What sells even more? Insecurity.”

A critically acclaimed independent documentary about the globalization of beauty and the dark side of advertising.

This is what a filmmaker looks like…

Black t-shirt with white text 'Agnés & Greta & Ava & Patty & Dee

29-part blog series by Elena Rossini that celebrates the careers of unsung heroines from the world of film and television, that links with her film ‘the Power of Visibility’ (below).

The Realists: how to take back power from big tech?

Poster for the Realists - a woman looks out a mountain range, the text 'The Realists' is overlayed.

The sequel to The Illusionists, this is a multimedia project that promotes digital literacy to help people develop a healthier relationship with their devices, encouraging them to use technology in a mindful way – and not be used by it.


Image of Nicol Wistreich

Nicol Wistreich


Comments (7)

  • @_elena @nic thanks! I’m trying to introduce some of our film readers to the Fediverse – and starting with you and @dilmandila. Only regret is I didn’t have the time to do something more in depth. (I’m also trying to get my head around ActivityPublishing from WordPress!) If you DM your email address I can send the newsletter when it goes out too.

  • @nic @_elena

    Where is the link to the "next film" that looks at the 'Fediverse'? Starting to wind up an effort to get my Fellowship engaged on Mastodon. A professionally produced effort as alluded to in this blurb would help. There are techie oriented training and word-based articles. A lovely, smooth short similar in quality to the G**gle one would give a lot of credence to a church full of older people.

    The link you have in this profile doesn't even reference the 'Fediverse'. Unless I missed it– watched the 4+ minute G**gle focused film industry one.

    • @_elena @nic

      Thank you. I follow you so I look forward to hearing of the release.

  • @nic cc @nicol the link to this seems to be broken now. It loads "database error"

    • @liaizon @nic thanks – that's weird.. it currently loads ok to me, maybe a temporary glitch?

      • @nicol @nic oh weird, now it loads for me too. I tried it 3 times and it just gave a full page error message

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